Women come in all shapes and sizes –in different forms and curves.  No matter how much we try to lose weight or gain weight to perfectly fit in a pair of jeans, finding the perfect pair still eludes us.  Levi’s Strauss and Co. invited some women to an intimate gathering one Saturday to talk about what women generally believe in, whether in advocacy, lifestyle, dream or finding the denim pair that suits them.

The event started with a fun activity of creating an “I Believe” board or mood board.  It felt crafty and productive (and even therapeutic!) to cut out items from magazines and design them on your “I Believe” board using your own creative style.  Each of our “I Believe” boards depicted our own lifestyle and it also helped us visualize our dreams.  Visualizing as they say moves you an inch closer in pursuing your goals.  The guests, sharing their thoughts on their dream boards, all had lovely smiles on their faces –genuine marks of how pleasant the activity was.

As for my “I Believe” board:

I believe that people should have an appetite for the good life while striving to achieve the best things.  That’s one of the things that the Between Bites site stands for.  Whether it’s a bite of food, travel, reading, music, circumstance, a memorable moment, hope or anything in between, there’s always something to be happy about in life.    

I’ve tagged my mood board with Lit Chick and the statement, “Discover the perfect fit that makes you lit!”  Never mind if the perfect fit means an ideal partner for you, a gadget you’ve been wanting to purchase, clothes you’ve been meaning to romp on your life’s ramp, the paying job that makes you happy or circle of friends that you can trust and be yourself with… whatever it is, it’s great to find something or someone that makes us light up. 

Why not create your own “I Believe” board? 🙂  Might be a dose of inspiration for you.

Right after the “sharing” and women-bonding, we all partook in a tasty lunch at Cav while we continued to exchange stories and updates. 

On the Table:

Young Arugula Salad

Watermelon, Cherry Tomato Confit, Parmesan Crisp

Twice Cooked Pork Belly

Garlic Potato Puree, Haricot Bundles, Madeira Jus

Flourless Chocolate

Flourless chocolate cake with vanilla bean ice cream

When the hearty lunch was consumed, it was time for the “fit” measurement at the makeshift dressing room.  Some ladies, including moi, were quite apprehensive about getting “measured” after filling ourselves up.  But our worries and fears were put aside when we discovered that the custom fit pants they’re launching will be based on our natural shape instead of size.  First time I’ve heard of such thing.  I’ve grown accustomed to getting my waistline size when hunting for jeans.

Levi’s® has started a campaign driven to help women find the best-fitting and most perfect pair of jeans.  They have studied the body shapes of over 60,000 women around the world and through this, Levi’s® created revolutionary custom-fit denims that are based on shape that celebrates straight figures, frames perfect proportions and honors genuine curves.

The new Levi’s Jeans Collection for Women has custom-fit denims that:

1. Defines your waist and accentuates your curves without a muffin top.
2. Flatters your waist and smoothens your shape.
3. Hugs your waist without gaping or pulling.

What an innovation if it answers most of women’s denim problems. 

I got measured and was handed a pair of skinny jeans.  One try and voila, I didn’t have to try any other pair.  Excellent huh?  It is for me because jeans is the most tiring clothing piece to shop for.  If I got different pants to try on, then that takes a lot of pulling pants and removing them and re-wearing my clothes.  It’s quite a workout.  That’s why I’m glad that I was able to find my pair of denimwear in a snap (thanks Peach for measuring me)! 😉

Women can now be comfortable with their given genes whether they have curvy curves or semi-curves.  There’s a custom-fit denim that matches your natural body curves!  Stand tall, be proud and shake what your momma gave you! 😀

Levi’s has been strongly associated with men’s jeans for the longest time because it’s the dependable brand that’s been trusted by men.  This time, Levi’s unlocked the ingenuity behind women’s jeans and has created jeans made to fit the curve of a woman’s body.  Say ta-tah to those ill-fitting bottoms because every woman now just got to make room for the greatest fitting pair of jeans ever to hit your closet!   Go to the nearest Levi’s® store or outlet near you, get measured and grab a pair! 😉

Levi’s Event at Cav Album

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