The Beetle: An Icon is Back

Baby you can drive my car, beep beep’m beep beep yeah.  Of course, you would want to drive my car if I’m driving The People’s Car from Volkswagen!  Built as one of the most successful cars of all time, people from all generations and cultures were drawn to it.  Looking back at its beginning, it symbolized the democratization of mobility with 21.5 million cars sold since its first production in 1939 to 1997.

Nicknamed according to precisely what it looked like, a beetle, it is one of the first rear-engined cars longest running in a single design platform.  In 1998, a New Beetle arrived and brought with it Beetle Mania.  The Final Edition completed the New Beetle series in 2010 that had sold more than one million cars.  And now, looking forward, the future of the most famous car in the world begins now, in a completely new generation.

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Today, the third generation of the Volkswagen icon is officially back: The one and only Beetle.  The new Beetle displays impressive sports appeal – primarily in its extended bonnet, sharply swept-back windscreen and a longer wheelbase.

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